So I am not going to lie, this Blogiversary totally snuck up on me! I was sitting at my desk yesterday, planning upcoming videos & posts, when I realized that today marks 4 years of Label Me Merrit! Oops!
So every year, I like to celebrate another year of blogging with some celebratory posts. I usually share some stats about the blog, some lessons I’ve learned over the last couple years and goals I’ve set for the upcoming year.
I think this year, especially since it sprung up out of nowhere, I’m going to change things up a bit, and just have one Blogiversary post, and just kind of share whatever I feel like. I’ve been trying to make a huge shift in the way I share online recently to focus more on creating and sharing what I truly want to share, rather than content for the sake of content. So I think this new Blogiversary style will perfectly reflect that shift.
First off, I want to start by saying I just cannot believe I have been working on this blog for 4 years. This is the first year that it has really hit me how long I’ve actually been doing this. I still remember starting this little online space (then called Label Me Organized), and having absolutely no idea how or what to share, but having such a desire to build something that I loved and could call my own.
I am so blessed to have had the opportunity to build this space, and expand in so many directions since beginning that I never would have anticipated. I have gotten to work with some amazing companies I truly admire, I have started my own small business based around my passion for planners, and this journey has even helped shape and grow who I am as a person.
My 4th Year blogging was a very exciting and fulfilling one. Over the past year, I started my YouTube channel, which has turned into such a turning point for my content creation. For the first 2-3 years I was blogging, I was solidly anti-YouTube for Label Me Merrit. I was terrified of making video content, and was totally comfortable completely writing it off, and never planning on venturing into YouTube.
Then after Melissa started playing around with making videos herself, I kind of started to warm up to the idea, and eventually decided to take the plunge and start making videos. And you guys, I have completely fallen in love! The community over there has been unbelievable, and I have been having so much fun making videos. Turns out I truly love filming and video editing!
As much as I love writing posts and blogging, I have actually started to really enjoy creating video content so much more than I ever did writing. So while I of course have no plans to abandon my blog or writing posts, I have been focusing more of my time and energy on building my YouTube channel and video content, rather than regular blog posts. I’m sure you guys have noticed this, as about 90% of my posts have started to be in coordination with a video. So while I’m still figuring out my perfect blog/YouTube balance, I am having such a ball incorporating this new type of content into my online sharing.
I have also been lucky enough to become the official photographer for the Planner Addict Box, which has been such a thrill. Vienna is such a #girlboss inspiration, and I consider myself so lucky to get to work with her to help promote her amazing products, and experience the growth of her company with the addition of each new planner related subscription box!
Another hugely exciting thing that happened during my 4th year of blogging is I got engaged!! While not directly blogging related, I have loved sharing my excitement and wedding planning process with you through the blog and my video series. You guys have really seemed to enjoy following along, and for that I am so touched and so grateful! I can’t wait to get further into the planning process, and share all sorts of wedding DIYs and updates with you!
Melissa and I took our first “adult” and international vacation together to Mexico, which I shared with you through my first experience vlogging. And I must say, I had an absolutely blast vlogging that trip for you guys, and have been itching to do some more vlogging since then! So there might be a little hint for what’s to come in the next year for ya 😉
Finally, I announced a super exciting new line in the Merrit Elizabeth Shop with the addition of Weekly Planner Kits! While still in it’s infancy, and currently only available in my shop’s core theme colors, I have plans to expand with tons of adorable colors and patterns. I can’t wait to start revealing them to you guys!
I think that finishes up the huge bullets points for the past year. Again I am so thankful for all of you who follow along on this journey with me. This blog means so much to me, and none of this would be possible without your love and support. So from the bottom of my heart, I thank you for subscribing, reading my posts, watching my videos, liking my Instagrams, following me on any of my social media, or any other way you connect with me. You guys are my family, and you have made my dreams come true <3.
Thank you for celebrating 4 years with me, and I can’t wait to do it all again next year!
Ok so now I wanted to include a few fun statistics from the last year in number form! This has become kind of a fun tradition for Label Me Merrit over the years, and I just love looking back and seeing how things have changed or grown.
This Year’s Stats
271 Published blog posts
24 Uploaded YouTube videos
744 Posts on Instagram
90,278 Visits to the blog over this past year
134,738 Pageviews over this past year
870 Highest number of visits in a single day
172 Countries that have visited Label Me Merrit
1,501 Pinterest followers
209 Twitter followers
3,789 Instagram followers
325 Facebook Likes
1,762 YouTube followers
And that’s all I got for you! This post definitely ended up being a bit more rambly than I planned, but I hope you guys enjoyed getting an honest peak into how I’m feeling 4 years after starting this amazing blog. I’m still learning and growing everyday, but I wouldn’t trade this journey for anything! Thanks for your love and support for 4 amazing years of Label Me Merrit!